CHAPTER 1 INTRODUCTION 1.1. RATIONALE Communicating is an essential differentiate in our day-to-day life. People have a keen variety of slip expression to exchange their thoughts. However, diction proves to be the closely effective intends. advertizement is among the galore(postnominal) ways of conveying ideas in which phrase plays a very important role. Whenever you speak or write aroundthing, you piddle phrases and sentences in such a way that it commences sense to the listener(s) or the reader(s). And the role of syntax is studying the “structures of phrases and sentences. “In addition, part of the business organisation of semantics is to deal with ways in which syntactic structures can be interpreted.  Knowing well the semantic and syntactic rules of a language does non necessarily mean having mastered its uses. In some situation, a sentence mortal makes can be touched or unacceptable though it is grammatically right. That is the matter of collocations. “apposition is the way words reliance in a language to produce raw(a)-sounding speech and piece of music”. Choosing the right collocation pull up stakes make the speech and writing to a greater extent natural and more native-like .
For instance, we say smooth hair / smooth scratch in incline but in Vietnamese mái tóc suông / làn da mịn màng not làn da suông. This may not be a matter at all to native speakers because they atomic number 18 reinforcement in the language environment and their language competence is the end of wh at they have acquired since their very early! ages. On the contrary, learners of English go on it troublesome because there is no crew rule for them. advertise is crucial in our modern society. Since advert is catchy and persuasive, advertisers consort to vary their ways and language so as to hightail it the attention of the potential consumers. This leads to the use of many different collocations in advertising the same product or service. For these practical reasons, I decided to do a interrogation on...If you want to redeem a full essay, order it on our website: OrderCustomPaper.com
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